Closing the Year at Avart

A remarkable moment closing this year for Avart.
This event marked the launch of our partnership with MASI Lugano, celebrated through the poetic performance of Album di Famiglia — a brand with whom we share a deep and long-standing connection.

Their vision and intimate way of telling stories through movement made this moment truly special. The performance created a quiet space for emotion, imagination and reflection, resonating well beyond the evening itself.

We extend our thanks to Album di Famiglia and to MASI Lugano for embracing this new journey with us.
This collaboration marks an important step forward and opens the beginning of a shared dialogue between Avart and cultural institutions of the city .

To mark fifteen years of Avart, we embraced a temporality grounded in attention, depth, and intention - a space where every gesture could unfold with clarity and meaning.

At the heart of this moment, a traditional Japanese tea ceremony took shape on a tatami setting conceived for the occasion. A young woman, dressed in ceremonial attire, performed the preparation of matcha with quiet precision, following a sequence refined over centuries. Each movement, measured, essential, revealed a discipline where beauty resides in intention, and meaning emerges through the subtle articulation of form.

Guests were invited to enter this space in small groups, gradually, to sit close to the ritual and share in its unfolding. To observe, to listen, and ultimately to taste. Not only the tea, but the atmosphere it carried - a sense of stillness, concentration, and care.

Within this experience, we recognized something deeply aligned with Avart’s path: a devotion to process, to gestures that require time, and to encounters that unfold with sensitivity and depth.

Fifteen years trace a constellation of moments, relationships, and intuitions that continue to shape who we are.